Golf Property Value Checklist

A Premium Property
Commands a Premium Price!
  1. Consistent Profitability
  2. Dominant Market Share (percentage of players who play your course)
  3. Trained and seasoned staff
  4. Established stable membership
  5. Favorable Average Age Membership Ratios (Tuition and Braces vs Sunset Years)
  6. Above Average Household Incomes
  7. Hard to duplicate natural settings: lakes, mountains, panoramic views, contrasting elevations
  1. Augusta National – The Masters
  2. Special Events (Weddings, banquets, parties)
  3. Profitable Food and Beverage operation competitive with top chains
  4. Golf for Women
  5. Golf for Juniors
  6. Membership Profiles
  7. Member Contact Program
  1. Membership Marketing (who, what, where, why, how)
  2. Premium Customer Service Culture
  3. Productive Marketing Programs
  4. Course Maintenance Cost in Line with Revenue
  5. Tournament Play
  6. Modern Heath and Fitness Center
  7. Modern Locker Rooms, Showers, and Changing Facilities (Male & Female)
  1. Tennis Center
  2. Profitable Retail Store (Golf and Tennis)
  3. Pool with Showers, Changing Rooms, and Snack Bar
  4. Special Events Calendar
  5. Good Market Demographics, Schools, and Community Leadership
  6. Community Growth Agenda and Ready Infrastructure

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